ReBlog: Post on TrendHunter
5 April 2007
Guy Kawasaki has a good post on TrendHunter Magazine (warning, some content not suitable for work on there). Guy’s post gives some great examples. Also look at the Science category and the Art and Design Category. This is a mix of the weird and strange mixed with the insightful and coo . As with anyone that is a trendsetter they are usually on the fringe which is extremely evident from the links above. You can see the tongue-in-cheek in this publication, but take a look at the about trendhunter page and the associated list of publications at the bottom.
An Example of one trend post is the M3 Heliodisplay from iO2 technology.
So how do you use Trendhunter? Where are the gems there you can develop? Are there some common threads on there that would make the basis of a trend you could ride and tailor your products to? Can you market to a fringe customer base? Should you?
On a related subject Phil McKinney has a great podcast over at Killer Innovations that deals with the “Trend Safari.” Well work the listen. The transcipt is also there for the podcast/mp3 challenged.
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